Furniture fittings and architectural hardware specialist Häfele, and movement specialist Grass, have developed a strategic partnership to bring the new Grass Dynapro runner to market.
New management across both the Häfele and Grass UK businesses has committed to supporting the realisation of long-term strategic goals on both sides, and the two businesses are wasting no time in delivering the fruits of this newly strengthened relationship to buyers.
The businesses are standing shoulder to shoulder to launch the new Grass Dynapro runner system, now with 4D adjustment and an add-on Tipmatic touch to open mechanism. The runner is initially available exclusively through Häfele who will support sales through its extensive field sales network and well-established distribution channels across the UK.
Widely regarded as the best undermount drawer slide in the market, Dynapro already boasts running performance, stability, precision and operating comfort.
Dynapro is suitable for bespoke drawer boxes and applications where the drawer slider needs to be concealed in-situ. The solution offers unparalleled quality and the freedom to create truly unique furniture pieces. 4D adjustment as standard provides sideways, back/forth, tilt and up/down adjustment to ensure the best possible fit and movement regardless of cabinet design.
Further innovation makes this a stand-out solution for the market. Touch to open functionality can be added to complement the soft-close mechanism, and an integrated liquid damper means that this soft-close is continuous, smoother and quieter than ever before.
For both partners, offering exceptional product ranges into the market is standard practice and the two businesses have found allegiance in a shared vision of providing innovative solutions in their areas of expertise. For Grass, this means being widely regarded as the supplier of the best movement systems in the market, whilst Häfele UK is renowned for its broad range of high-quality fixtures and fittings that focus on creating innovative storage solutions for just about any space conceivable.
Craig Chambers, MD, Hafele UK comments: “Grass is very focused on delivering technical expertise and innovation across its entire product spectrum, which aligns very closely with our own core beliefs and values as a company. The Dynapro solution is widely regarded as being the best in the market and we are delighted to be working exclusively with them on the latest iteration. Our partnership means that the new Dynapro is the first of a number of key product launches throughout 2017 and beyond.”
Wayne Nabal, Managing Director, Grass comments: “We are incredibly fortunate to have Häfele as our primary distribution partner for the UK. Häfele’s market leading product range, combined with a very experienced sales force and distribution know-how, gives them the competitive advantage in meeting industry requirements.”
The new Grass Dynapro, with 4D adjustment as standard, is available exclusively from Häfele from 3rd April 2017.
