Yale is asking tradespeople across the UK to submit photos of their favourite breakfast via social media from 25th Feb to the 22nd March.
There are four categories – Sweet-Heart, Protein Junkie, The King of Fry-Ups and Healthy Hero – and the best photos will be showcased on a dedicated area of the Yale website. One winner in each category will receive a £100 restaurant voucher.
Tag your photo with #Yalebreakfast on Facebook, Twitter and Instagram to enter.
Yale will select the top three entries for each category and put them to a vote live on Instagram Stories; entrants will have 24 hours to get as many votes as they can.
The competition is part of Yale’s Anything but Standard campaign, which focuses on the brand’s commitment to creating products that consistently exceed the standards laid out by the BSI Group.