Selco Builders Warehouse has launched a campaign to find the UK’s dirtiest trade van – and the ‘winner’ will bag a a stylish re-wrap of their van.
To kickstart the search, Selco commissioned Ruddy Muddy – a Norfolk-based artist who specialises in creating artwork from vans covered in mud – to create an eye-catching ‘Selco Needs You’ image on a dirty van.
Carine Jessamine, marketing director of Selco, said: “With a busy workload, tradespeople often clear their windows but haven’t got time to give the rest of their van a regular clean.
“We are doing our bit to help the trade community and ensure that they don’t get stuck in the mud. As long as the van is safe to drive, we are looking for tradespeople to dish the dirt by either entering their own van – or that of a friend.”
Ruddy Muddy, alias Ricky Minns, added: “For my kind of art, there is no better sight than seeing a van literally covered in mud – and Selco have come up a real treat with this campaign. The re-wrap of a van will be a dream prize for a tradesperson and help them begin 2019 with literally a clean start.”
The re-wrap will be provided by Totally Dynamic, a leading specialist wrapping company which has installation centres throughout the UK, including London and Norwich.
To post a picture of your dirty interior or exterior of a van – or that of a fellow tradesperson – please visit selcobw.com/dirty-van before January 31st.